TUFFY COLLECTION
Tuffy’s image became central to ASU’s branding, featured on a wide variety of memorabilia, much of it promoted through the ASU Bookstore. Over the years, Tuffy has adorned numerous items, including:
Bookstore Bags: Tuffy’s image became a common sight on plastic shopping bags from the bookstore, allowing students and faculty to carry school pride in a practical form.
Matchbooks: ASU distributed matchbooks featuring Tuffy, complete with the slogan "Fighting Rams" on each matchstick
Portfolios and Folders: Tuffy appeared on portfolios, popular with students and faculty
Folders were also distributed to incoming students, often with a campus map printed on the back
Pins and Cufflinks: Small wearable items, such as pins featuring Tuffy, allowed ASU community members to display their pride in a personal way
Commemorative Shirts and Footballs: Tuffy frequently featured on items celebrating major athletic victories, such as a shirt and football commemorating ASU's 1978 NAIA football national championship
artifacts
TUFFY in 3d
This one-of-a-kind 3D model of Tuffy stands as the only known fully realized representation of the fierce Ram. Meticulously designed, printed, and hand-painted by Jon Wilcox, this stunning piece brings Tuffy to life in a way never seen before.
Every detail — from Tuffy’s iconic letterman sweater to his determined expression — has been carefully crafted to honor the spirit and history of Tuffy.
Jon's exceptional talent and dedication have transformed the traditional illustrations of Tuffy into a tangible, three-dimensional figure, offering a fresh and dynamic perspective on ASU's cherished symbol.
This remarkable creation not only preserves Tuffy's legacy but also celebrates the creativity and pride that continue to surround him.
Click arrow to view the Tuffy 360 video
tuffy the ram
